Google & Meta Ads for HVAC

Fill Your Schedule โ€” Even in the Off-Season

Stop riding the seasonal rollercoaster. We build HVAC marketing systems that book maintenance plans in the spring, system replacements in the fall, and emergency calls all summer long.

The Seasonal Trap

Two months of feast. Ten months of stress.

Most HVAC shops live and die by July and January. We rebuild the marketing engine so cash flow stops looking like a roller coaster.

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You spike with the weather

When it's 105ยฐ or 25ยฐ, the phone rings off the hook. The other 8 months, crickets. The fix isn't more ads โ€” it's different ads.

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You're invisible in shoulder season

Most shops pause ads in April and October. We keep you running with maintenance-plan, indoor-air-quality, and tune-up campaigns that fill the gap.

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You miss the $15k system sales

Repair calls are nice. Full system replacements pay the bills. We build separate funnels for high-ticket replacement leads โ€” not just service calls.

Services Built for HVAC

What's in your account

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Peak-Season PPC

Surge bidding for emergency searches. We capture the no-AC and no-heat moments without overspending in shoulder months.

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Maintenance Plan Funnels

Year-round Meta + Google campaigns selling spring tune-ups and twice-a-year service memberships. Recurring revenue, on autopilot.

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System Replacement Leads

Higher-budget, longer-consideration funnel for $8kโ€“$25k system installs. Lead-form retargeting that doesn't waste rep time.

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Revenue Attribution

ServiceTitan + Housecall Pro integration so you see ticket size, not just lead count. Optimize for jobs, not clicks.

Featured Result

412% ROAS in Phoenix โ€” even in April

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Return on Ad Spend
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Booked Schedule Pipeline
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Maintenance Plan Sign-Up
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Lift in Avg Ticket
Read the full case study โ†’
What Owners Say

Straight from HVAC clients.

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"First agency that didn't try to sell me a website redesign. They fixed the leak in our funnel and the calls started ringing."

SD
Sarah D.
Co-owner, Cooltown HVAC ยท Phoenix, AZ
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"Our cost per lead dropped 40% in 90 days. The missed call text-back alone pays for the service."

BG
Billy G.
Owner, ServiceOne Air ยท Orlando, FL
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"Shoulder season used to terrify me. Now we run maintenance campaigns year-round and the schedule stays full."

JH
Josh H.
Owner, Hembree Heating & Air
FAQ

Common questions from HVAC owners

We run different campaigns by season โ€” emergency surge in peak months, maintenance-plan and IAQ offers in shoulder season, replacement funnels year-round. Budget scales with your capacity.
Most accounts go live within 7โ€“14 days after setup. First calls typically arrive within 48 hours of launch.
Yes โ€” on Growth and Multi-Location plans. We handle Google Guarantee, categories, and lead disputes.
We recommend $2,500/mo minimum for Google's algorithm to optimize. We'll tell you straight if you're not ready.
Always. Everything lives in your account under our MCC. Leave anytime with full history.

Stop dreading shoulder season.

Book a 30-minute call. We'll show you exactly how we'd structure your HVAC ad accounts to keep the schedule full in April, May, September, and October.

Book My HVAC Strategy Call โ†’
Call Book free call →